Communications and PR are at the heart of the business performance. Modern methods, tools, and channels have greatly increased its power. This lively and challenging program is focused on developing skills and competence to practice effectively in today’s organizational environment.
Examine the role of Communications/PR in the 21st Century Organisation
Explore the range of communications techniques and tools available
Develop increased skill writing for print and the web and competency in the range of PR tools and techniques including editing
Learn how to write a clear PR/Communications brief
Plan communications activity to meet client need
Learn how to develop an electronic PR/Communications Centre
Develop crisis media management techniques
Develop media interview techniques
Develop personal communications effectiveness
PR Managers, PR Executives & PR Officers
Public Affairs Professionals
Marketing Professionals
Branding, Product & Marketing Managers
Communications professionals who want to update their professional skillset
Introduction and welcome
Goal setting for the program
The role of Communications PR in the organization
The range of media and channels
A problem-solving approach to PR
Personal goal-setting for the program
Communications models: implications for practice
Psychological themes and construction in practice
The art of influence and persuasion
Ethics and communications
Organizational transparency and communications
Taking and interpreting communication briefs
Improving the power of communications in the organization
This program can help anyone at any level to improve the speed and effectiveness of their reading (for work and study). It also explains the secrets of super memory systems and shows how mind mapping can be used for better note-making, planning, and communication skills.
Risk is key in any project yet is often misunderstood as to the huge value that it can deliver, both to the project itself and to the people involved. This interactive, highly practical Risk Management Professional training course is designed to help delegates cover the risk management framework from the fundamentals up to the senior management level. This training course is delivered in such a way that delegates can expect to become skilled risk practitioners themselves.
Corporate/Public governance and risk management are critical There is increasing attention being paid to corporate governance and risk management in business schools and among legislators.
This course covers prerequisite topics introducing you to information security, programming, and testing it also builds strong foundations by giving theoretical lessons reinforced with practical exercises, covering topics like system, network, web app, and Wi-Fi security by the end of this course you will become a professional IT Security personnel and it will increase your ability to defend and assist an organization in assessing and mitigating infrastructure and the risks within the cyberspace
Business networking is an effective and efficient way for business people to connect, develop meaningful relationships, and grow their businesses. These achievements don’t come through a direct sales approach, however. They come from being interested in helping others, in listening, and in purposefully meeting and introducing people to one another. In this course, you’ll learn the essential ingredients for business networking, including in-person, people-centered connections, and online spaces such as LinkedIn.