Although important, customers are not equally crucial. Customers frequently encounter an overwhelming selection of vendors who can meet their wide variety of needs. In contrast, businesses only have a limited amount of resources at their disposal to provide for these clients. The core of key account management is determining the best plan for each client and matching strategy, tactics, and resources accordingly. Delegates will learn a solid, tested, and qualitative method for identifying clients and then creating individualized tactics for each.
This online training course will examine best practices and assist participants in identifying areas in which their knowledge and techniques need to be improved. You will master vital core account management skills in this online training course, including how to properly manage your most important current clients, which will promote client loyalty and customer satisfaction.
All attendees will be equipped to manage important accounts effectively after completing this highly entertaining and useful online training course on key account management. Businesses are changing quickly, consumers are becoming more knowledgeable, and technology is being used more than ever, which opens up new purchasing channels and fantastic prospects for the contemporary key account manager looking to maximize sales and profitability. Organizational purchasing practices are changing as a result of technological advancements, shifting market dynamics, and mounting cost pressure